How One Organization Used Facebook to Rally Its Supporters

November 1, 2009 at 9:34 pm Leave a comment

This article written by Rob Birgfeld for SmartBlog on Social Media shows how a communications professional for the Lupus Foundation of America established an official Facebook cause page and used it as an information hub to rally other activists for the cause within the FB community.

Causes_on_Facebook_Lupus_Foundation_of_America_Inc_SmartBlog on Social Media: A Facebook Success Story from the Lupus Foundation of America.


Entry filed under: Case Studies, facebook, Practices. Tags: , , .

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